How to Increase Email Subscriptions by 600 Percent

Posted on January 28, 2008 by Tom O'Leary

Mark Brownlow shares two intriguing case studies that show how, with minimal effort, you can:

  1. Increase your email response rate by over 200%
  2. Increase your email subscription rates by up to 600%

These two tactics are certainly worth testing in your next email campaign.

About Tom O'Leary

I am a vegetarian VP of sales and marketing and brand ambassador for GroupMail, the award-winning email marketing software that is loved by awesome people in over 160 countries around the world. I <3 canoeing, kayaking, hiking, beach combing, going on road trips and planning the (wildly anticipated) annual All-Night-Stay-Up-Night with my daughters!
This entry was posted in design, email, email marketing, emarketing, Marketing, newsletters. Bookmark the permalink.

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