If you have Comcast recipients on your email list and want to know when any of them report your message as spam, you might be interested in signing up for Return Path’s new feedback loop.
“…We now host feedback loops for Comcast, USA.net, and Mailtrust and we are in the process of setting up half a dozen more over the next few months. A large portion of our business has always been to help senders understand how to handle the feedback they’re receiving, so this is a customer support task that we are uniquely capable of handling – and our ISP partners appreciate it.
We see feedback loops as a huge win for both senders and receivers and email users. Receivers lower their costs by stopping more unwanted mail from even being sent, reduce inbound inquiries from marketers who are blocked, and provide a better experience for their customers who want a reduction in spam without missing out on email they actually want to receive. Senders get data that helps them lower their complaint rates, improve their deliverability, audit their practices, and, most importantly, create a better experience for their email subscribers. Email users win by eventually getting less spam…” continue reading
To sign up for Return Path’s feedback loop, you just need to fill out a simple form.
