Get GroupMail
-
Tag Archives: call-to-action
Email Marketing: 4 Ways to Help Recipients Take Action
It is important for email marketers to understand how recipients handle the flow of email into their inbox. Sarah Perez discusses five approaches that recipients take to deal with email overload. As inboxes become fuller, many recipients are implementing new … Continue reading
European Email Marketing Summit Tips
Thanks to Mark Brownlow for compiling some nice lessons learned from MarketingSherpa’s European Email Marketing Summit last week. There are some really interesting tips that you might want to test out in your next email campaign, such as: Using green … Continue reading
Email Marketing: Why the Obvious is Often Overlooked
In his post, Before you buy your next ad… Seth Godin shares an interesting video. If there are any problems with the embedded video, click here for a linked version. … The clip above illustrates how something apparently obvious can … Continue reading
Email Marketing: Call-to-Action Tips
The call-to-action is perhaps the most important element of a successful email marketing campaign. Without a well crafted call-to-action, even campaigns with above average delivery and open rates will fail to convert recipients into purchasers/readers/attendees. Making your recipients think too … Continue reading
Posted in communication, email, email marketing, emarketing, Marketing, newsletters
Tagged call-to-action, email marketing, email marketing tips, GroupMail
9 Comments