Tag Archives: email delivery

Email Delivered the Old-Fashioned Way

Posted on January 12, 2009 by Tom O'Leary

I created a comic strip at the end of 2005 that illustrated how technology, like everything else, is cyclical. A company that implements a live-person customer service strategy today is seen to be more in touch with customers than those … Continue reading →

Posted in communication, email, email marketing, emarketing, Insights, Marketing | Tagged email delivery, email marketing, email marketing comic strips, Postful, technology comes full circle | 2 Comments

How to Improve Delivery Rates to Hotmail, AOL, Yahoo and Gmail Recipients

Posted on July 24, 2008 by Tom O'Leary

If you have Hotmail, AOL, Yahoo and Gmail recipients on your email list and are tired of pulling your hair out because your messages end up in their junk or spam folder (or not arrive at all,) there are things … Continue reading →

Posted in email, email marketing, emarketing, GroupMail, Infacta, Marketing, newsletters, spam | Tagged AOL, bulk email, certified email, CertifiedEmail, DKIM, DomainKeys, email delivery, feedback loop, Gmail, GroupMail, Hotmail, Infacta, junk folder, safe senders list, spam folder, Yahoo | 2 Comments

How Some Email Marketers Identify Themselves as Legitimate Senders (and improve delivery rates)

Posted on July 21, 2008 by Tom O'Leary

Recently, Google announced that eBay and PayPal have successfully implemented DomainKeys Identified Mail (DKIM) signatures. As a result, any email that comes to a Gmail inbox from @paypal.com or @ebay.com is actually certified to be from them. Those pretending to … Continue reading →