Tag Archives: email marketing
How to Lose Customers, Subscribers and Girlfriends
In his post, The world’s worst toaster, Seth Godin illustrates how technology can complicate the uncomplicated. In addition to his toaster example, he explained how it took 11 clicks to make a $6 payment to eBay. Recently, I wrote about … Continue reading
Halloween Marketing (comic strip)
* To see this and other comic strips from The Messaging Times, just click the strip. Post script: a tween is a widely used marketing term for a preteen or a preteenager – a person under the age of thirteen … Continue reading
Email: A Window of Opportunity
I received an email today that required too much effort on my part in several ways. This is not an isolated incident. The truth is that many, if not most email marketing messages that arrive to my inbox require me … Continue reading
What if the President was on Your Email List?
Seth Godin says in his post, The Pope is coming: “…Whether you run a hotel or a retail store or a parts supply store, things change when you find out the Pope is coming for a visit. The fresh flowers … Continue reading




