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	<title>The Messaging Times &#187; email newsletters</title>
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		<title>Conversation vs. Promotion</title>
		<link>http://www.messagingtimes.com/2009/12/29/conversation-vs-promotion/</link>
		<comments>http://www.messagingtimes.com/2009/12/29/conversation-vs-promotion/#comments</comments>
		<pubDate>Tue, 29 Dec 2009 18:39:56 +0000</pubDate>
		<dc:creator>Tom O'Leary</dc:creator>
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		<guid isPermaLink="false">http://www.messagingtimes.com/blog/?p=873</guid>
		<description><![CDATA[Mark Brownlow wrote a nice piece about the differences between email newsletters and promotions. We are beginning to see more conversations taking place in the marketplace, especially with the increase in Facebook, Twitter and other social media. Not too many &#8230; <a href="http://www.messagingtimes.com/2009/12/29/conversation-vs-promotion/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>17 Tips for Effective Email Newsletters</title>
		<link>http://www.messagingtimes.com/2008/10/21/17-tips-for-effective-enewsletters/</link>
		<comments>http://www.messagingtimes.com/2008/10/21/17-tips-for-effective-enewsletters/#comments</comments>
		<pubDate>Tue, 21 Oct 2008 18:00:04 +0000</pubDate>
		<dc:creator>Tom O'Leary</dc:creator>
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		<guid isPermaLink="false">http://www.messagingtimes.com/blog/?p=639</guid>
		<description><![CDATA[Some time ago, Patsi Krakoff published 10 &#8220;new rules&#8221; for successful eNewsletters. While the rules aren&#8217;t necessarily new, they are important if you want to build authentic, lasting relationships with your audience. People reading your articles, purchasing your products and &#8230; <a href="http://www.messagingtimes.com/2008/10/21/17-tips-for-effective-enewsletters/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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		<title>Redesigning Old Email Newsletters for New Email Subscribers</title>
		<link>http://www.messagingtimes.com/2008/07/25/redesigning-old-email-newsletters-for-new-email-subscribers/</link>
		<comments>http://www.messagingtimes.com/2008/07/25/redesigning-old-email-newsletters-for-new-email-subscribers/#comments</comments>
		<pubDate>Fri, 25 Jul 2008 18:56:57 +0000</pubDate>
		<dc:creator>Tom O'Leary</dc:creator>
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		<category><![CDATA[design]]></category>
		<category><![CDATA[email]]></category>
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		<guid isPermaLink="false">http://www.messagingtimes.com/blog/?p=1283</guid>
		<description><![CDATA[Publishing email newsletters is still a very popular practice. And why shouldn&#8217;t it be? Email remains the best way to communicate personally with large audiences and simultaneously yields the best ROI in online marketing. But email recipients of today don&#8217;t &#8230; <a href="http://www.messagingtimes.com/2008/07/25/redesigning-old-email-newsletters-for-new-email-subscribers/">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
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