Tag Archives: Infacta

Email Marketing: From Click to Conversion

Posted on June 11, 2008 by Tom O'Leary

Last year, I wrote an article about different metrics that are used to measure the effectiveness of email marketing campaigns. I stopped short from discussing how to track conversions using web analytics tools. “…One thing that all marketers share is … Continue reading →

Posted in email, email marketing, emarketing, Marketing, metrics, newsletters | Tagged click-through rates, conversion rates, email campaigns, email marketing metrics, Google Analytics, GroupMetrics, Infacta, Nooked, open rates, ROI | 1 Comment

How to Configure Your GroupMail Message Options

Posted on June 4, 2008 by Tom O'Leary

GroupMail users can configure the application at any time with their desired message options. You can set the default font, message encoding, language character set, spell check and message alerts by configuring GroupMail’s Message Related Options as shown below: … … Continue reading →

Posted in GroupMail, Infacta | Tagged Font, GroupMail, Infacta, Language Character Sets, Message Encoding, Message Options, spell checker | Leave a comment

GroupMetrics Service Issues (Update)

Posted on June 3, 2008 by Tom O'Leary

Over the past few days we encountered a number of system failures which affected our GroupMetrics email tracking service. At first, we were encountering a couple of small and sporadic issues which our technicians managed to resolve promptly. Over the … Continue reading →

Posted in Customer service, GroupMetrics, Infacta, metrics | Tagged downtime, GroupMetrics, GroupMetrics 2.0, Infacta, service interuption | Leave a comment

GroupMetrics Server Issues

Posted on June 2, 2008 by Tom O'Leary

Our GroupMetrics server is experiencing some sporadic problems that might cause tracking links to fail. We are analyzing the situation and working toward a resolve. We will provide service updates as they become available. We apologize for any disruption in … Continue reading →