Tag Archives: open rates by industry

Smaller Email List, Bigger Open and Click-Through Rates

Posted on July 13, 2009 by Tom O'Leary

The days of sending email campaigns blindly to a large group of recipients is over. Batch and blast days are behind us. That’s not to say that people don’t still use this big net strategy for their email communication. It … Continue reading →

Posted in communication, email, email marketing, emarketing, GroupMetrics, Marketing, metrics, Research | Tagged batch and blast, click-through rates by industry, click-through rates by list size, email click-through rates 2009, email marketing metrics, email marketing rates, email metrics, email open rates 2009, email tracking, GroupMetrics email tracking, open rates by industry, open rates by list size | 1 Comment

How to Get Religious with Your Open Rates

Posted on June 3, 2009 by Tom O'Leary

According to a recent MailerMailer Email Marketing Metrics Report, Religious and Spiritual Emails enjoy the highest open rate at 25.75%. * Click on the image for more information about the report So how can you get religious with your email … Continue reading →