Tag Archives: soft bounce

Managing Bounces with GroupMail

Posted on March 18, 2010 by Tom O'Leary

GroupMail’s Subscriber Add-on can automate the task of removing invalid, undeliverable and bounced email addresses and unsubscribes from your list. It does this by identifying bounced emails and unsubscribe requests by subject lines, extracting the email addresses from the bounced … Continue reading →

Posted in email, email marketing, emarketing, GroupMail, Infacta, Marketing, newsletters | Tagged bounce management, email list management, GroupMail, hard bounce, managing email bounces, soft bounce | 23 Comments

…and speaking of bounces

Posted on August 4, 2009 by Tom O'Leary

Email marketers understand the importance of keeping bounce rates low. One of the easiest ways to keep your email list well maintained and reduce bounce rates is to use available tools, like GroupMail’s Subscriber Add-on, to automate your bounce management … Continue reading →

Posted in email, email marketing, emarketing, GroupMail, Insights, Marketing | Tagged bounce management, bounce rate, email list maintenance, email marketing, hard bounce, list management, soft bounce, tips to keep email bounce rates low | 2 Comments

Email Marketing: Understanding Bounces

Posted on May 15, 2008 by Tom O'Leary

One of the most important tasks of an effective email marketing strategy is keeping your list well maintained. As Internet Service Providers (ISPs) and other email gatekeepers shift their focus from content to delivery and reputation issues, it becomes more … Continue reading →