Get GroupMail
-
Tag Archives: value of email
The Real Value of Email
Email marketers spend so much time analyzing delivery times, link placement, HTML designs, open rates, click-through rates and subject line copy that they often overlook a key ingredient of successful email campaigns – value. That’s not to say that the … Continue reading
Posted in communication, design, email, email marketing, emarketing, Insights, Marketing, metrics
Tagged click-through rates, content value, email marketing insights, email marketing tips, email metrics, email subscribers, email-only sales, HTML design, perceived value, subject line copy, value of email
Leave a comment